The Craigellachie Hotel is a beautifully situated boutique hotel in the heart of Speyside — Scotland's most celebrated whisky-producing region. Known for its warmth, character, and proximity to some of the world's most famous distilleries, the hotel attracts whisky enthusiasts, industry professionals, and travellers seeking an authentic Scottish experience well off the beaten track.
Perfect Serve worked with the Craigellachie Hotel to connect it with the right consumer groups and industry contacts, acting as a point of contact and advocate within the drinks trade. We supported the launch of the hotel's own Speyside Gin, Vodka, and mixer range into the market, and coordinated Burns Night dinners at the hotel — bringing together the right guests to create memorable, brand-building occasions that strengthened the Craigellachie's reputation both locally and within the wider industry.
The Craigellachie Hotel is a 26-room Victorian inn nestled in the village of Craigellachie, Moray. Established in 1893, it stands at the confluence of the Rivers Spey and Fiddich, offering guests a blend of rich heritage, modern comfort, and a deep connection to Scotland’s whisky culture.
Historic Charm: Built in 1893, the hotel retains its Victorian architecture and ambiance, providing a timeless backdrop for guests seeking an authentic Scottish experience.
Accommodation: The hotel offers 26 individually designed rooms, featuring luxurious amenities such as hand-painted four-poster beds draped in Egyptian cotton linens and accessories from Johnstons of Elgin. Rooms provide picturesque views of Elchies Woods and the River Spey.
Dining at Spey Inn: The Spey Inn, dating back to 1703, is Speyside’s oldest pub. It offers a menu of traditional Scottish dishes crafted from locally sourced ingredients, reflecting the region’s culinary heritage.
The Quaich Bar: Renowned for its extensive whisky collection, The Quaich Bar boasts over 700 single malts, making it a haven for whisky enthusiasts. The bar’s cozy atmosphere, with red-leather chairs and green-velvet sofas, has attracted celebrities and locals alike.
Location & Activities: Situated in Speyside, the hotel is surrounded by over 50 distilleries within a 30-mile radius, including The Macallan and Glenfiddich. Guests can explore the scenic Speyside Way, visit the nearby Craigellachie Bridge designed by Thomas Telford, or engage in outdoor activities like fishing and hiking.
Cultural Significance: Under the ownership of Piers Adam, known for London’s Mahiki and Whisky Mist, the hotel has become a social hub, hosting events like the traditional Hogmanay celebration with live music and fireworks.
For more information or to book a stay, visit craigellachiehotel.com.